Impact Of Ethnocentrism On Foreign Areas And Variable...

With the globalization of economy, people from diverse social backgrounds closely congregate for negotiation, endeavoring to build free markets which assist everyone to run business with each other faster and easier. Except for language barriers, cultural differences could be considerable aspects to be discussed and deliberated to facilitate cultivating friendly and sustainable relationships. However, a prevalent phenomenon about gauging other cultures with caliber of their own inclination named ethnocentrism may be neglected, bringing many negative influences to international collaboration. In the real world, some cases have illuminated that ignorance of ethnocentrism could result in failure in commerce, and sociologists initiated to pay attention to this theme. To clarify their connections and continue the previous researches, this study investigates disparate performances of companies in domestic and foreign areas and variable responses of economies at the same time. As for negati ve consequences caused by ethnocentrism, on the one hand, it impacts overseas exploration of corporations and causes trade conflicts. On the other hand, it leads to ineffective resource allocation and decelerates economic development of emerging countries. Ethnocentrism impacts overseas exploration of corporations. In the past decade, enterprises all around the world feel increasingly unsaturated with triumphs in local districts and attempt to explore external business. The executives ofShow MoreRelatedGlobalization and Its Effect on Consumer Behavior5974 Words   |  24 Pagesgroups of consumers exist and companies must have a look on consumers and their behavior. Global and regional consumer segments such as global or Euro-teenagers, mature consumers, ecologically concerned consumers, etc. are beginning to emerge. 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